The demonstration is part of an NDSIntel pilot programme designed to look into the feasibility of delivering TV over WiMAX and the viability of WiMAX TV as a business model, and will take place at the IBC 2006 show.
Operators choosing to deploy the WiMAX TV solution from NDS will be able to deliver content over WiMAX to personal Consumer Electronic (CE) devices, such as laptop computers and other handheld devices, the companies say.
The WiMAX TV solution is said to include content security, support for multiple business models, an Electronic Program Guide (EPG) and a user interface, both part of the NDS secure client. With WiMAX TV, operators will be enabled to extend their offering to customers, helping them to reduce churn, the companies say. The TV offering is also designed to be bundled with other services, such as data and voice, aiming to allow operators to create a triple-play offering over the WiMAX network.
Visitors to the NDS stand at IBC 2006 (1.171) will be able to see a demonstration of live Viasat content encoded in MPEG4 AVC, using a Grass Valley Argos advanced H.264 real-time encoder, and then delivered through the NDS WiMAX TV system over WiMAX to an Intel Centrino Duo mobile technology-based notebook PC, the companies say.
The demonstration is expected to include: live TV signal from Viasat arriving over satellite to the NDS stand and encoded in H.264 by Grass Valley, partner of Viasat for compression needs; live video signal delivered over WiMAX to an Intel Centrino Duo mobile technology-based notebook over IEEE and 802.11; and launching of a TV client, browsing of an EPG, and channel changes both on a notebook and a handheld device.
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