SME market is FSC's primary target in Africa

Date: 10 July 2006
(ICT World)
IT distributor, Comztek, is looking to leverage the rapid growth of the SME market in Africa through the Fujitsu Siemens Computers (FSC) brand. "FSC offers a range of servers, desktops, notebooks and accessories, forming part of the Tier 1 product offering, which Comztek is aiming squarely at SME resellers and end-users," explains Kobus Kitshoff, product manager for Comztek Consumer Electronics division.

Kitshoff says that FSC products will be complemented by Cisco and Microsoft products to provide a complete end-to-end solution for businesses throughout the SADC, managed through Comzteks branches in Namibia and Zambia. He believes that this combination will provide the best foundation for resellers developing computing and networking solutions for their customers.

Kitshoff says that Comzteks approach offers the best value for the regions SME markets. Instead of trying to market competing brands we are able to concentrate on a single PC marque in combination with networking hardware and system software. At the same time we are able to support the brand through our existing branches in the region.